Best Book Promotion Ideas
A recommendation from a respected influencer can work wonders. Reach out to reviewers, bloggers, or celebrities who align with your genre and ask for an endorsement quick spin slots. Their audience’s trust can translate into increased sales.
To help you out, I’ve put together a comprehensive list of 101 book promotion ideas that will take your marketing game to the next level. From traditional methods to cutting-edge digital tactics, there’s something for everyone here. Let’s dive in!
Authors often find themselves in unfamiliar territory when it comes to book promotion. Let’s be honest—most of us started writing because we love to tell stories, not because we wanted to master marketing strategies. Yet, getting your book into the hands of eager readers takes more than beautiful prose; it requires smart, strategic promotion.
Book Promotion Ideas for Authors
85. Run polls on social media for reader input. Put some polls on social media to see what your readers think about your book and your writing. Who are their favorite characters? What were the most exciting chapters? What did they take away from your book?
40. Share excerpts from your book on various platforms. Find a riveting (but spoiler-free) section of your book to share on social media platforms. This is an easy book marketing option. Hook them with the excerpt and they will want the whole book.
12. Use popular book-related hashtags on Twitter and Instagram. Take some time to look through the hashtags on social media. What is trending in the bookish sphere? Are there any that are specific to your book or genre? Use them.
29. Include a call-to-action (CTA) in every email. If you don’t have a CTA in each and every email, you are missing out on easy book marketing opportunities. Link to your new book, your social media posts, your new blog post, etc.
24. Personalize your email campaigns based on reader preferences. You don’t need to have one generic email series for every subscriber on your list. Learn who reader personas are and create some personalized emails for each one.
Book Promotion Ideas for Libraries
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An email list is your most direct line to fans. Send out newsletters with updates about your book, exclusive offers, or announcements for signings or events. Keep it personal and engaging to build a loyal reader base.